Project Aashirwad | An initiative by Sunshine Social Foundation
Affordable Healthcare. Dignified Ageing. A Brighter Tomorrow.
For many middle-class families, finding affordable pain-relief and physiotherapy services for an older parent or loved one is not easy.
Through Project Aashirwad, Sunshine Social Foundation is working to make this care more accessible through subsidised services, community health camps and partner physiotherapy clinics.
Because growing older shouldn't mean compromising on dignity and care.
Approved programme photo or video goes here
The Problem
When Care Feels Out of Reach, Families Face Difficult Choices.
Imagine wanting the best for an ageing parent, but worrying about whether the family can afford the care they need.
For some middle-class families, the cost of private healthcare makes seeking pain-relief or physiotherapy services difficult. Care may be delayed, even when a family wants to do everything it can to help.
The burden goes beyond money. There is also the worry of seeing someone you love struggle while trying to find care within your means.
The barrier is often the cost, not the willingness to care.
The Problem We Solve
Why Subsidised Care Matters
Affordable care can make a meaningful difference to families who are otherwise hesitant to seek support because of cost.
Through Project Aashirwad, Sunshine Social Foundation aims to make pain-relief and physiotherapy services more accessible by offering care at up to 75% subsidised cost, subject to programme eligibility and availability.
The subsidy is intended to reduce the financial burden of accessing appropriate care. It's about giving more older adults and families an opportunity to seek help without carrying the full cost of private services.
Because care should be easier to reach, especially when families need it most.
Explore the Care Initiative
Up to 75%
subsidised cost, subject to eligibility and availability
2 channels
community health camps and partner physiotherapy clinics
Introducing Project Aashirwad
Care That Reaches Beyond the Clinic Door.
Launched in Indore, Madhya Pradesh, Project Aashirwad is an initiative of Sunshine Social Foundation focused on supporting middle-class elderly individuals and families facing financial barriers to care.
The initiative works through community health camps and partner physiotherapy clinics to help make relevant services more accessible.
Help our elders move better, feel better and live better.
The Foundation believes that growing older should never mean giving up on the opportunity to seek care with dignity.
Explore Our WorkOur Impact
Five Months. Hundreds Reached. A Commitment to More Accessible Care.
A snapshot of Sunshine Social Foundation's reported work through Project Aashirwad from May to September 2026.
Sessions Completed
Subsidy Delivered
These numbers tell part of the story. Behind the programme activities are older adults and families seeking more accessible care, and people working to make that possible. Each reported milestone represents the Foundation's continued effort to reduce the financial barriers to care.
Period: May–September 2026. Source: Sunshine Social Foundation's approved impact report. Figures are not lifetime totals.
Our Work
Care Delivered Where You Live
Sunshine Social Foundation works to improve access to affordable care through community-based initiatives and healthcare partnerships.
Subsidised Physiotherapy
Supporting access to physiotherapy services at subsidised rates for eligible individuals.
Community Health Camps
Organising community-based health initiatives that bring care and awareness closer to the people who need them.
Healthcare Partnerships
Working with partner physiotherapy clinics to support access to relevant care services.
Project Aashirwad in Action
Every Story Matters
Behind every programme activity are people, families and communities working towards greater access to care.
Story 1 · Community health camp
A recent community health camp
Story 2 · Physiotherapy activity
A physiotherapy-related programme activity
Story 3 · Shared with consent
A verified beneficiary or family experience
About Sunshine Social Foundation
Building a Future of Care, Dignity and Hope
Sunshine Social Foundation is working to improve access to affordable healthcare and wellness support for India's middle-class elderly population.
Our Mission
To deliver accessible, technology-driven preventive healthcare and wellness services to middle-class elderly populations at subsidised cost, supporting quality of life and reducing the burden of preventable disease.
Our Vision
A future where senior citizens, regardless of income, have access to regular health screenings, pain relief and preventive wellness care within their communities.
- Dignity
- Transparency
- Accessibility
- Technology for Good
- Community First
Be Part of the Change
Every Small Action Can Help
Supporting Project Aashirwad can begin with learning about the initiative, sharing information with your community or helping someone connect with the Foundation.
Spread Awareness
Help more families learn about Project Aashirwad and the available care initiatives.
Help Someone Access Care
If you know an older adult who may benefit, contact the Foundation to learn about available services and eligibility.
Enquire About CareSupport the Initiative
Explore ways to support the Foundation's community healthcare work through voluntary contributions.
Support / DonateSupport the Cause
Support Subsidised Care for Our Elders
Voluntary contributions help the Foundation keep subsidised physiotherapy, community health camps and partner clinic access within reach for families who need it.
Scan the UPI code with any BHIM, Google Pay, PhonePe, Paytm or Amazon Pay app. Please confirm any allocation details with the Foundation before donating.
Contact to Donate
Questions
Frequently Asked Questions
Where did Project Aashirwad begin?
The initiative was launched in Indore, Madhya Pradesh.
What services does Project Aashirwad support?
The Foundation describes subsidised physiotherapy and pain-relief services delivered through community health camps and partner physiotherapy clinics. Current service availability should be confirmed directly with the Foundation.
Does every beneficiary receive a 75% subsidy?
The Foundation describes support of up to 75%. The actual subsidy, availability and eligibility conditions should be confirmed with the team.
How can I find out whether someone is eligible?
Contact Sunshine Social Foundation for information about available services and eligibility.
How can I support the Foundation?
You can share information about Project Aashirwad, help someone connect with the Foundation or explore voluntary donation options.
Can I choose what my donation supports?
The Foundation's donation form lists several contribution purposes. Please review the available options and confirm any allocation details with the Foundation before donating.
How can I request a donation receipt?
Use the official donation process and contact the Foundation for receipt requirements. Any 80G deduction depends on current approval, applicable rules and donor eligibility.
Can our community group collaborate?
Community groups and organisations can contact the Foundation to discuss programme support or collaboration.
Where can I find newer programme updates?
The impact figures on this page cover May–September 2026. For more recent information, follow the Foundation's official channels or contact its team for the latest approved report.
Care. Dignity. Hope.
Let's Build a Healthier Tomorrow for Our Elders
A little awareness can help someone discover the support they need. Learn about Project Aashirwad, share the initiative with your community and help more families discover the Foundation's work.
Contact
Ask About Services or Get in Touch
Reach the Foundation for information about available services, eligibility, donations or collaboration.
- Phone9243570700
- Emailinfo@sunshinesocial.org
- LocationNipania, Indore, Madhya Pradesh
Please don't share medical records or sensitive health information through this form.